After thoroughly researching your business and understanding your goals and objectives, and knowing the target market you wish to tap on, we come up with the most unique and trademark-viable names that will win hearts globally. Every single name we provide to you is researched and we ensure that every name has a meaning that not just you but the world will know. For us, name development is one of the crucial processes that we indulge in. We have worked on- Company naming, Product naming, Service naming, Food and beverage naming, Brand naming and more!
Let us break the myth- naming is simple. Fact is, it is not. A name is the identity of a brand, and in no way can that be taken lightly. Naming a brand requires the right strategies, and it is significant to understand that the name is easy to spell and pronounce, short yet crisp, can be recalled easily, and most importantly, unique, and available. Only a strategized name can move a brand to create success stories. Our team works towards positioning the brand name in the global market after linguistic screening and checking for cultural relevance so that every individual can sync with the name!
Coming up with a good name is not a simple process, and we also need to understand that the name we choose may or may not be available. What good will be a game-changing name if it is unavailable? Therefore, a preliminary trademark is conducted on all the names we choose, and the curtains will be lifted from the final name. A trademarked name protects your brand and protects your identity! Therefore, our process of trademark screening ensures that only the available names are offered to the clients to avoid conflicts.
A tagline is a short phrase that brings out the essence of a brand. Ideally, it is an amalgamation of what your brand is all about in a short yet catchy phrase. It acts as a message to potential customers. A tagline tends to work in tandem with your business name and logo. Our team at Burban helps with the tagline development with only one motto in mind- Growth of the Business. The right tagline can surely make or break your business, and we understand that. With the name and tagline combined, you will be all set to take on the global world!
Who doesn’t want to go global? The team at Burban ensures a thorough screening of names using in-country linguistics to look into meanings, avoid confusion, and understand the cultural acceptability of names. Again, this is a significant step that ensures that we provide only names that we will be embraced globally, aiding clients to take their first step of confidence into the global business world.
We will only provide names available to use, we promise. We are not just involved in trademark and linguistic screening; we also ensure a thorough domain screening along with a social media handles screening to make sure that the name is available literally EVERYWHERE! The availability of the name everywhere ensures consistency and helps build a reputation for your business. And that is why we are here!
We conduct in-depth research on your business, understand the audience, and competition, understand the feel of the name you want, and how you plan to use it in the future. We will learn who you are, the things you stand for, and your unique services/products and hop on the same page before we pick a game-changing name for you. Rest assured, we will know no pause unless your heart flutters at the name we choose for you. All said and done; after a mutual discussion and all the screening, we hand the name over to you for you to go ahead and conquer the world.
We at Burban are often asked if businesses can go ahead and create their names. Sure we can; however, isn’t it important to screen your name to ensure you can use it widely and globally? It is important to understand that even when you are a great writer and have amazing ideas written for your next venture, there are no courses that will teach you the perfect way to come up with an exciting name. The team at Burban is experienced. Once we research your business, the competitors, the target market, and the potential customers, we decide on a handful of names, screen them thoroughly to check for availability, and then hand them over to you.
First up, the team at Burban collects all the required information about your business, understands the products/services you are offering, the target market you wish to penetrate, your competitors, and most importantly, your potential customers. Right after this, the ideation process starts, which includes coming up with an exciting name that will make your heart flutter with joy. The names go through a trademark, domain, and linguistic screening and, finally, are handed over to you!
Both can change your game; therefore, there is no hard and fast rule you need to keep in mind when requiring a name for your business.
Well, absolutely! The name should be able to relate to your business so that customers can easily remember you! You need to be on their minds even when they are in a crowd of similar businesses
Absolutely. Our linguistic screening process involves in-country research to understand the significance of specific words, know the cultural relevance, etc., to ensure that you can take the name to a global platform without hassle.
What is a business without its name? Yes, you thought it right. ABSOLUTELY NOTHING. The name is what imparts a unique identity to a business and moves it to become a brand. We are a passionate, creative team that focuses on giving businesses the identity they require. Every name we provide is not just of immense significance, but we can assure you that they will be trademark-viable. We look for diamonds in the coal mines and associate them with your business. Trust us, and we will take care of everything from the availability to the finalizing! After all, it is the name that conquers all!
